The Routes of Kilimanjaro

The various trekking routes on Mount Kilimanjaro are featured in my book Kilimanjaro: One Man’s Quest to Go Over the Hill, which chronicles my attempt to summit Africa’s highest mountain. The book is on sale now as an e-book for $3.99 and in paperback for $9.99 at Amazon and other booksellers. Kilimanjaro is featured this month as a new release by the World Literary Café.

The routes on Mount Kilimanjaro are as varied as its terrain and vegetation. All ways to the top are difficult, but none are alike. None guarantee you will reach the summit and make it back safely. Some routes, such as the Marangu and Rongai, are considered “easier” than the others because they offer a better chance of success to most climbers. The slopes they ascend are more gradual and longer, and hence give climbers more time to adjust to the high altitude. Steeper climbs, such as those on the Machame and Umbwe routes, are often preferred by more seasoned trekkers. For those seeking a more roundabout way to the summit with great views or a wide range of biodiversity, the Shira Plateau-Lemosho and the Northern Circuit routes could be options. The route you choose depends on you.

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Map from “Kilimanjaro – A Trekking Guide to Africa’s Highest Mountain” by Henry Stedman. Trailblazer Publications; 3rd edition. Courtesy of Henry Stedman.

The following are general descriptions of the major routes on Mount Kilimanjaro.

Lemosho Route: A longer, lesser-used route that passes through the Shira Plateau, it merges with the Machame Route. Climbers usually reach the summit either via the Western Breach or Machame Route. Lemosho is a walking safari with possible animal sightings, and guides carry firearms in the event that climbers stumble upon predators.

Marangu Route: Also known as the “Coca-Cola” Route, this is the most popular way to the summit and typically takes six days. Its camps have better facilities than those on other routes. The trail starts at the Marangu Gate and passes through Kibo Huts to the summit. Some claim that it is the easiest route and has a higher success rate because it allows climbers more time to acclimatize and a more gradual ascent.

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Machame Route: Also known as the “Whiskey” Route, the Machame is the shortest and steepest route to the summit. It begins on the south side of Kilimanjaro and reaches the summit by scrambling from Barafu Huts up the slope of Kibo Peak. The hard and fast ascent generally decreases climbers’ odds of reaching the summit, although it may be suitable for experienced climbers who adjust quicker to higher altitudes.

Mweka Route: A short, steep route used only for descent. Climbers on the Machame Route often use it to descend the mountain. The trail begins at Barafu Huts and heads south.

Northern Circuit: A lesser-used route that circles the north side of Kibo Peak. Climbers using this route must use another one to reach the summit. The trail follows the alpine desert band around the peak and offers amazing views of the lowlands below.

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Rongai Route: Also called the Nalemuru, Nalemoru, Loitokitok, or Simba Route, this is a moderately steep route starting on the north side of Kilimanjaro close to the Kenyan border. I dubbed the Rongai the “Kilimanjaro Beer” Route because it lies somewhere between a Coca-Cola and a whiskey shot in terms of potency. It usually takes six days and merges with the Marangu Route at Kibo Huts. Some claim that it is the easiest way and has a higher success rate because it allows more time to acclimatize. It is relatively sheltered from the elements on the drier side of the mountain, less crowded, and scenic with its alpine vistas. The original trail began further away in the village of Rongai, but it was closed several years ago, and the Nalemuru was unofficially renamed the Rongai.

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Shira Plateau Route: A long, lesser-used route on the Shira Plateau that merges with the Lemosho Route at Shira Caves Camp. Trekkers who use this route generally follow the Lemosho or Machame routes to the summit.

Umbwe Route: Also known as the “Vodka” Route, it is one of the most difficult routes on Kilimanjaro. Climbers ascend via the Western Breach or the Machame Route. Considered one of the most spectacular ways to reach the summit, it follows a ridge and then passes below the Southern Icefield to merge with the Machame Route at Barafu Huts.

Western Breach/Arrow Glacier Route: Also considered part of the Lemosho Route, this is the most difficult route to the summit. Climbers depart Arrow Glacier Huts, a camp destroyed by rockslides, and summit by scrambling up the Western Breach or climbing the Breach Wall, a 100-meter-high ascent up an icy rock wall. This requires some technical skill, a high level of endurance, and an increased tolerance for high altitudes than the Machame or Marangu routes. It is prone to rockslides and sometimes icy, requiring climbers to cut ice steps or wear crampons. It was closed in 2006 when a rockslide killed several climbers but reopened in December 2007.

 

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Twitter as a Marketing Tool

I’ve been using Twitter for the past few months to connect with other writers, meet new acquaintances, and build a following for my writing. Some successful authors claim that their sales took off after they built a Twitter following, and I believe them. Based on my preliminary efforts, Twitter seems a more effective marketing tool than Facebook, LinkedIn, Google+, and other social media sites. This, of course, could change over time, as the executives at MySpace can attest. Other social media sites have their own benefits. In my opinion, Facebook is a better forum than Twitter to connect with friends and family who may be the only ones supportive of your writing at the outset of your career.

My quest to figure out what works on Twitter has been one of trial and error learning how to use Twitter effectively. The result has been good, so far, with my number of followers increasing more than 300 percent in December 2011 and already up by a third one week into January 2012 (thank you, followers!). One ebook giveaway I tried received several responses; an offer to purchase my ebook at a discount did not net any new sales. I will continue to offer a mix of incentives to attract readers until I find a strategy that works.

I’m slowly getting the hang of Twitter. I’ve found that unless you want to buy followers, it simply takes time to build a following. Buying followers is ethically suspect and defeats the purpose of building lasting relationships. Simply put, tweeting, or sending messages (tweets), takes time.

When you tweet, it’s important to:

  1. Follow others. The best way to gain new followers is to follow others. Search “Who To Follow” to find others who tweet about your interests and follow them. Twitter will then suggest others you might want to follow. Many will follow you back. Unless you’re a celebrity, you’re probably going have to knock on doors first.
  2. Post relevant content. I like to post links to breaking news articles related to my interests. I like travel, politics, and self-publishing, so many of my tweets focus on these subjects.
  3. Have a brand. Focus on what’s important to you and tweet about it. Those interested in finding you will. If your brand is based on a popular character, such as a protagonist in a book or your pet, and you have the right to represent them, you can set up an account for them and tweet on their behalf.
  4. Be creative. Those who have something interesting to share or assume a creative persona on Twitter tend to do well. Some cats have larger followings than most humans.
  5. Public thank yous. Thank followers publicly for following you by tweeting it. I have a small following and still send individual “thank you” tweets to new followers with a personal note attached. Some with more followers write “thank you” and list new followers in a single tweet.
  6. Retweet. Repost newsworthy items posted by your followers. When they mention you to their followers, thank them publicly.
  7. Direct messages. Send private messages to followers in order to cultivate relationships. Be genuine and sincere, not patronizing. I don’t think it’s a good idea to send a spam ad to new followers as a message, although some do. Product placement is okay as long as what you’re offering is of interest to your followers.
  8. Tweet frequently. Tweet as often as you can. Since none of us can tweet 24 hours a day, use a site such as BufferApp to program tweets to post automatically while you’re away. Keep them relevant. I started posting humorous “Your Friendly Sleeptweeter” tweets while I’m away that play up the fact that I’m still tweeting while I’m sleeping. Here’s an example: “Greetings from your friendly sleeptweeter. I’m just passing through on my way to dreamland to greet you with a hearty zzz.”
  9. Sell, but don’t overdo it. It’s okay to advertise something you’re selling such as a book, but do it sparingly. I’ve read that a 20:1 ratio (one advertisement per 20 tweets) is a good ratio. The more you look like a pusher, the more you will turn off your followers.

Only time will tell if these efforts will pay off for me. They seem to be working so far, and I’m looking forward to seeing whether these efforts bear more fruit in the coming year.

Follow me on Twitter at @m_g_edwards. I’m happy to follow back.

M.G. Edwards is a writer of books and stories in the mystery, thrill and science fiction-fantasy genres. He also writes travel adventures. He recently published a collection of short stories called Real Dreams: Thirty Years of Short Stories available as an ebook and in print on Amazon.com. He lives in Bangkok, Thailand with his wife Jing and son Alex. For books and stories by M.G. Edwards, visit his web site at www.mgedwards.com.